Mayor Ken Livingstone today launched ‘London Leaders’, a new initiative fronted by 15 of the capital’s finest and designed to build a sustainable future for the city.
The Leaders, selected from a broad cross-section of London society, including arts and entertainment, charities, environmentalists, local government and commerce, have been charged with the task of inspiring other Londoners to create a more sustainable city.
And at the launch this morning, each individual committed to a key sustainability campaign over the next year.
Dusty Gedge, an Urban Ecologist, will try to persuade three major city institutions to build a ‘living roof’, setting aside an area on top of a building for birds and wildlife; Monica Saini, of Christian Aid, has pledged to work with small food outlets and local supermarkets to eliminate the lunchtime plastic bag; and Joe Oliver, the 23 year-old founder of BASH Creations, the UK’s first eco-entertainment company, will champion the building of the world’s first sustainable nightclub and entertainment venue.
The London Leaders programme was developed by the London Sustainable Development Commission following an international research programme, which reviewed how other cities are embracing sustainability.
“The London Leaders programme is a pioneering scheme which will provide London communities with the leadership and guidance needed to create sustainable environments and attitudes,” said the Mayor at today’s launch. “A sustainable future requires leaders at all levels, from government to local business, to lead by example. By identifying and supporting these London Leaders I am confident they can inspire communities.”
For more information, click here.
And for more on Joe Oliver, click here.
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