News / Glam and green
It's time to consign the dusty images of eco-warriors to the archives. In 2009, it's possible to be glam and green, according to the organisers of
Miss Earth.
A global competition where contestants are judged by their green campaigns, it's a far cry indeed from tying yourself to a tree with hemp rope on a rainy bypass.
Each woman who enters must show her dedication to eco-causes and become involved with grass-roots initiatives to further their entry. This, the second year of the competition, will lead to a final ceremony at
Borecay, an eco-village resort in the Philippines.
The organisers of the UK arm of Miss Earth claim that "The Miss Earth contestants are informed, goal-oriented and committed to playing a part in preserving and protecting the environment for future generations." Even the carbon produced by the UK semi finals, crowning ceremony and journey to the world finals has been offset by planting trees.
The Miss Earth contestants are informed, goal-oriented and committed to playing a part in preserving and protecting the environment for future generations.
Is it just glamorous greenwash, or does Miss Earth have something to contribute to the planet? Not many messages are transmitted over such a controversial medium, but the pageant does appear to be hitting the right notes. By Thursday 5th, a new Miss Earth will be crowned from among the 90 delegates in the Philippines. With a crown that's made from 100% recycled metals.
Ed Chipperfield
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